Well, here we are: the last Creator feature of 2022! Over the past few months, we have truly enjoyed getting to know the artists’ who make Packsia happen on a deeper level and we can’t wait to continue doing so in 2023. We’ve said it once and we’ll say it again — it’s an absolute dream come true to be able to work with such talented individuals from all over the world who not only inspire, but open our creative minds to new possibilities in videography and photography.
For our last Packsia Creator spotlight of the year, we thought we’d double down and introduce you all to the dynamic duo known as Department 61.
Meet Florian and Simon
Florian and Simon are the co-founders of Department 61, a B2B agency for branding and growth based in Cologne, Germany. Some of the various services they offer include advertising, web design, social media, and of course, content creation! These two are beyond talented, having brought our members some of their all-time favorite packs including the Luxury Date Pack and the Apple Of My Eye Pack. We spoke with the two visionaries about what got them interested in the art of videography, what inspires them, and advice for up and coming content creators. Enjoy!
Packsia: How did you get started in videography?
D61: Whether photography or videography, early on we developed a passion for capturing moments in the most beautiful way possible. Together with my team, I have continuously improved and turned the passion into a profession. In doing so, it is especially important to surround yourself with the right people who share a common goal. We believe that a strong sense for trending topics as well as a well-functioning team can ensure success in the industry.
Packsia: What inspires you when creating video/motion packs?
D61: Sources of inspiration can be quite diverse. There are a number of artists, production studios and agencies that we look up to. Nothing, however, can inspire better than everyday life. Walks, conversations with friends or experiences with business partners shape the way we look at things and thus subliminally influence the way we create content. You don't always have to reinvent the wheel either, sometimes it's enough to just start and then the ideas will come all by themselves.
Packsia: How would you describe your aesthetic/style?
D61: I think that over the years we have developed quite a clear and structured style. Mostly ideas and images originate in our imagination, which are then elaborated and realized with the whole team. With a good eye for framing and lighting, we quickly find the right compositions. The output can be very different. It can be a bit edgy or very classy and high quality. However, our goal is always to remain as authentic as possible.
Packsia: What advice would you give to future Creators with Packsia?
D61: 1: Just start, that's how we did it. We filmed some things that we found aesthetically pleasing and fitting. We thought of topics that inspired us and that we wanted to execute. Thinking from the user's point of view doesn't hurt either. Plus, you can get good ideas from suggestions from Packsia itself. Bottom line, it's the most fun when you see ideas become reality and are then successfully adopted by the Packsia community.
Thank you, Simon and Florian. We feel lucky to have you on board as part of our Creator community and can’t wait to see what aesthetically beautiful packs you submit next. For more information on becoming a Creator with Packsia, check out our Creator guidelines page here!